Prime video socials
At Saylor Agency, I work most closely with Prime Video to craft reactive social posts for their Instagram, TikTok, and X accounts. Remaining true to the brand’s voice and tone, these posts contribute to trending online conversations that are relevant to titles and talent popular on the streaming platform. Here are a few of my favorites!
July 2024
Los Angeles, CA
221k likes, 1k comments
As Season 4 of The Boys came to a close, we continued to feed into the content fans were craving. I crafted this two frame still quote card that alludes to the continuation of the story our audience has been dedicated to following. Writer, producer, and director of the show, Erik Kripke collaborated on the post and it accumulated a lot of engagement for our page.
98.4k likes, 258 comments
When Zoe Kravitz had her directorial debut starring Channing Tatum in Blink Twice, we tapped into the online conversation by showcasing where they can see more of the newly engaged couple. By drawing a parallel of two celebrities trending in the media, we remain relevant while simultaneously driving viewership to Prime Video’s streaming platform.
X: 5.2M impressions, 3.7k likes
IG: 129K likes, 282 comments
There were comparisons drawn between Glen Powell and Ryan Reynolds online, and Glen hilariously responded to these comments. Because this conversation was trending on Twitter, we reacted with a parallel of the two actors in a similar getup from two of Hollywood’s hottest movies. This led to a lot of reposts with fans contributing to the clever copy in the caption. The post did extremely well across both Instagram and Twitter, especially due to the speed at which we uploaded it to make sure it was relevant to the conversation.
100k impressions, 1.1k likes
I came across a UGC Twitter video showing a gentleman skipping through a steamy scene of Red, White & Royal Blue on the airplane. We quickly reposted the video with a caption addressing the awkwardness of the content. A simple quote repost led to 100k impressions on Twitter. We interact with a fan, while enticing our audience to check out the popular movie on platform.
133k likes, 254 comments
As The Boys continued to gain attention during the release of Season 4, I noticed audiences love for Chace Crawford’s role - The Deep. I framed a two frame quote card highlighting his famously peculiar relationship with an octopus that also references a culturally relevant figure. Without any collaborations this post gained over 133k likes. Aware of the popularity of The Boys content, we focused on providing more of what our audience was loving.
15.4k likes, 39 comments
I noticed a lot of parallels between two of Prime Video’s most popular titles: Saltburn and My Lady Jane. I crafted up a carousel showcasing these insanely similar visuals, ran the images through design, and produced a very high-level post. It garnered over 15k likes and highlighted two of the most loved titles.